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|Yasmine Jones, the founder of Bella Aura|
Today I am so happy to present You with an interview with the founder of my beloved skincare products - step forward lovely Yasmine of Bella Aura! She is just a sweet yet powerful woman who is creating waves in the green beauty community. I have so much respect for her and any boss babe who refuse to be knocked down by hard situations in life and make something wonderful out if it! Yasmine is a living proof of it, and if you want to read me oohing and aaghing over her wonderful line, please check out my review of it here.
And let's proceed to the interview, shall we?
💕 I know exactly who You are, and I am a big fan, but would you mind introducing Yourself to those who might not know you?
My name is Yasmine Jones and I am the founder of Bella Aura a luxurious and award-winning Skincare brand that blends modern science with ancient spiritual knowledge drawn from Berber, Chinese, and Mediterranean herbal medicine traditions. Supercharged with high-performing Swiss bio-actives and vibrational healing energy.
I had many dreams, but Skincare wasn't one of them. I was just a consumer like everyone else, bombarded and confused with multiple brands and intense marketing messages that make claims promising perfection. I had a few pimples that transformed into nightmares due to mixing and matching various organic skincare products with fancy chemicals and other high end brands that skin experts and influencers brag about. At the time I wasn't thinking clearly, I was vulnerable, naive and extremely sad because I just had lost my mother. I took this situation to personal, so I was convinced to create something that didn't exist. I traveled all over the world - searching for the best ancient healing energy that integrates mind, body and spirit. I discovered and teamed up with a leading laboratory in Switzerland that speaks the language of cosmetic science and works with doctors, chemists, scientists, naturopaths, herbalists and doctors of Chinese medicine. It took me two years to convince my chemist in Canada who is the most respected human being in the industry and have over 30 years of experience. He works only with stablished and well known brands around the world, I had to convince him to collaborate with me.. I knew deep inside he was the only one that could create my collection.. It took me 5 years to develop my 5 products.. believe me it wasn't an easy journey but I did it 😄
💕 How has going natural and non toxic in your beauty regimen changed your overall health and beauty?
I've always used nontoxic products since I was a little girl growing up in Morocco, that's all we had available – natural and organic ingredients, such as argan, rhassoul, henna, and black soap... A simple routine – my skin didn't need much. I've always had a great skin until 6 years ago when things changed.
It's not the toxic and natural ingredients that changed my overall health and beauty, it's something deeper than that.. more in the spiritual level. All the ancient botanicals have a unique vibrational energy pattern, and we can use this energy to help ourselves to heal : The connection between my spirit and the ancient wisdom that is now rooted in my inner self. Spirituality is the science of living in harmony using ancient healing energy that integrates mind, body and spirit. A holistic system of health management that originated from old traditions more than 7,000 years ago. Everything in the universe is interconnected as per Energy, therefore we cannot separate our energetic balance from that of our environment. Contrary to popular belief, spirituality it has nothing to do with religion. In fact it's about how you feel inside – it's about connection not perfection.
💕 Three things that make You happy?
Family, Nature and Food.
💕 What is the best advice You've been given?
When life changes to be harder, change yourself to be stronger.
💕 What people inspire You?
My mother. She was the most beautiful and generous person I've known. She saw beauty in everything, very kind, humble, wise, loving and optimistic. She would take her shoes off and give it to a homeless person just like that.. She didn't have the money to be generous, but being generous has nothing to do with what's in your pocket, and a lot more to do with what's in your heart.
💕 Your best DIY recipe? Other than your beautiful products
Oil based Bug Spray for the Body
1 tablespoon sesame oil
1 tablespoon jojoba oil
20 drops peppermint 1.
In glass measuring pitcher, mix the sesame oil and jojoba oil together add the peppermint and stir until combined, shake well and transfer the mixture to a spray glass bottle. Do not refrigerate, keep it away from heat and direct sun light. The bug spray should last you 3 months.
💕 What are Your three (or five) can't-live-without-it green beauty products? Picture please?
Bella Aura Instant Lifting Eye Contour, Night Cellular Renewal, Daily Repair Moisturizer, Antioxidant Booster and the Gentle Purifying Cleanser.
|Bella Aura products|
💕 What do You like and dislike about yourself?
I love that I don't give up, no matter how difficult the situation can be. I dislike the fact that I tend to do multiple things at once and get distracted easily. Of course it's something I am working on!
💕 Your proudest achievement?
Creating Bella Aura when everyone was trying to put me down during the process.
💕 What are You currently reading?
Plant Spirit Medicine.
(I am very intrigued - R.)
💕 What food do You like to cook/eat?
Moroccan, Indian, French, Italian, Persian, Thai, Chinese, Japanese.....
💕 Tell us a secret!
If I reveal my secret, it wouldn't be a secret. Would it?
(Your secret will be safe with me. And my readers 😄)
💕 Your guilty pleasure?
Staying in my pajamas all day.
💕 Your top tips for being healthy and happy?
Surround yourself with positive, spiritual and loving people who bring you joy and success in all areas of your life. Being happy doesn't mean that everything is perfect, but rather it means that you've decided to look beyond the imperfections. You create your happiness with your attitude, behavior and actions. Generosity is the key to happiness. There is a Chinese saying that goes: ''If you want happiness for an hour, take a nap. If you want happiness for a day, go fishing. If you want happiness for a year, inherit a fortune. If you want happiness for a lifetime, help somebody''. For centuries, the greatest thinkers have suggested the same thing: Happiness is found in helping others.
💕 What scents excite You?
Oud, Neroli, Rose, and chocolate.
💕 What is Your mantra in life?
When you choose to see the good in others, you end up finding the good in yourself.
💕 Favorite affirmation if You have one?
I believe in me.
💕 What's Your favorite beauty trend at the moment?
Water based Skincare products in 2018, the focus will be more fully on hydration. In other words, products will utilise water-based ingredients and jelly textures to provide ultra-light, breathable finishes. After all, the more hydrated your skin is, the plumper, firmer and more radiant it looks. We also start to see a little movement for simplification and multifunctional skincare products, which is one aspect of the Bella Aura skincare range.
💕 Once an week for my health...
I train my skin to keep producing its own moisture. I do skin fasting once or twice a week: no skincare products and no makeup. By skin fasting, your skin will feel healthy, hydrated and radiant.
💕 Crazy health idea that actually works?
I've heard that urine is great for your skin because of the powerful antioxidants, vitamins, minerals, and proteins it contains.
💕 What do You do to de-stress?
💕 Last thing you do at night?
I read a book to help me wind down the day.
💕 A few words to Green Life In Dublin readers?
The skincare market is saturated with products that can get very overwhelming and confusing, so you rather have a few products that work, than lots of products that don't. The most common mistake I notice is that people get into the habit of applying literally everything to their skin and think that the more products they use, the better results they will get. In actuality, this leads to confusion and skin reacting negatively. Who has time for 14 step Skincare regime? Also your skin will become lazy and will stop producing its own moisture. I believe in simplicity, purity, and less is more. My advice to everyone is to listen to your skin. Just because a product works wonder for someone else, it doesn't mean it's going to do the same for you. Everyone's skin is different!
Wow, wasn't that a wonderful interview? Let me re-phrase that, weren't the answers fabulous? I told you Yasmine is wonderful person, it is rare that you meet a person with so much goodness inside them, so much spirituality and kindness. I am in awe. And I hope you guys enjoyed this post as much as I did!
P.s I have been asked to become Bella Aura ambassador, and of course I said Yes Please instantly